Over the past five years, Dine Brands Global has tripled its spend on technology in a strategy that’s paying powerful returns: new innovations are driving wins in customer spend, and the company was just named a 2024 Best Places to Work in IT. MURTEC sits down with CEO John Peyton in an exclusive interview to discuss the company’s latest technology projects – including IHOP’s system wide POS rollout, and the day that Applebees broke the Internet – and learn how their approach to innovation supports company culture. We’ll get Peyton’s outlook on the foodservice industry, his picks for hot new technologies, and more – this is a special feature you won’t want to miss!