While the MURTEC Exhibit Hall will remain accessible throughout the program, official exhibit hours are posted on the agenda.

Join us as we kick off MURTEC 2024 with big ideas, hot topics, and exciting solutions.

Will Guidara, hospitality authority and best-selling author of Unreasonable Hospitality, was 26 years old when he took over the helm of Eleven Madison Park, transforming a struggling, two-star brasserie in New York City into the #1 restaurant in the world (on the list of the World’s 50 Best Restaurants). He will share his principles of “unreasonable hospitality,” helping each MURTEC attendee embrace their role in the service experience, including: integrating automation while retaining the human touch, turning ordinary restaurant transactions into extraordinary experiences, and team building and employee engagement that fuels a culture of cooperation and excellence.

While the MURTEC Exhibit Hall will remain accessible throughout the program, official exhibit hours are posted on the agenda.

Take a moment to recharge with refreshments while mingling with fellow attendees. This is the perfect opportunity to make new connections, exchange ideas, and build valuable relationships in a relaxed setting.

Topic Table | Mobile Transformation in the Franchise Community

MTech and Samsung | Moderated by Jeff Hedrick, VP, Head of Restaurant & Corporate Technology, Dine Brands

Open to all restaurant operators. Space is limited and pre-registration is required.

How is AI delivering operational efficiencies and personalized guest experiences right now in the real world? Robert Dawson, hospitality industry consultant and a trailblazer in business intelligence, e-commerce, and solutions architecture, will explore use cases that are already transforming restaurants. We’ll also take a look at AI’s near future, and answer your most pressing questions about what just may be the ultimate tech disruptor.

We’re sharing the “corner office” perspective with technology professionals, digging into the most pressing challenges and opportunities restaurant brand leaders are facing now — and what they think may be on the horizon.

Join RTN as we explore tangibles tied to restaurant technology standards. How far have we come in our journey towards standardization, and which brands are marching towards adoption? You’ll hear a case study related to customer data standards, and RTN will honor its first-ever industry champions, those who have been in the trenches building and advocating this mission-critical work.

Take a break from the day's activities and join us for a delectable spread. Enjoy a casual meal while networking with fellow attendees, exchanging ideas, and building new connections. This lunch break provides the perfect opportunity to refuel, recharge, and connect before diving into the afternoon's agenda. Bon appétit!

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Topic Tables | 12:30 PM

1. The Benefits of Using Mobile to Run Restaurant Operations with MTech and Samsung | Moderated by Brian Krakower, CIO, BJ's Restaurants

2. What You Need From Your POS with Mirus | Moderated by Terri Pham Gonzalez, Manager of Account Services, Mirus

3. Next-Gen Payments Tech with TRAY | Moderated by Peter Kellis, CEO and Co-Founder, Tray, and Brian Whitney, Chief Revenue Officer, Tray

Open to all restaurant operators. Space is limited and pre-registration is required.

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Topic Table with MTech and Samsung | 1:30 PM

MTech’s Technology Innovation Lab Experience with MTech and Samsung, moderated by Tom Seeker, CIO, Earl Enterprises

Open to all restaurant operators. Space is limited and pre-registration is required.

Table Topic | The Benefits of Using Mobile to Run Restaurant Operations

MTech and Samsung | Moderated by Brian Krakower, CIO, BJ's Restaurants

Open to all restaurant operators. Space is limited and pre-registration is required.

Table Topic | MTech’s Technology Innovation Lab Experience

MTech and Samsung | Moderated by Tom Seeker, CIO, Earl Enterprises

Open to all restaurant operators. Space is limited and pre-registration is required.

Explore Bluestone Lane's remarkable journey of digital transformation in partnership with Olo, which saw a staggering 95% of orders migrating to digital channels during the pandemic. Delve into the on-premise adaptations that have kept patrons returning to their cafes, alongside their innovative strategies to position Bluestone Lane as more than just a coffee destination, but a lifestyle brand.

Prep & Pastry is a national chain that was experiencing operational challenges in running their multiple locations. Learn how they turned around those labor challenges with increased orders, became more efficient and became more profitable with the help of Tabit’s best-in-class mobile POS technology.

Your business model requires a robust point-of-sale, seamless online ordering, kitchen automation, fast and secure payments, and fresh, hot last-mile fulfillment. Are you poised for success? Tech leaders from top chains will break down the process of building — and updating — the foundation on which your restaurant is built.

Join RTN as we launch the industry’s first Payback Comparison Tool, a user-friendly spreadsheet-based resource that helps restaurants determine the payback period, or break even point, for technology implementations and investments. Quickly and easily compare several projects at once, and identify projects with the shortest or most advantageous payback scenarios. You don’t want to miss your exclusive chance to see this in action, and walk away with first-rights access to your own version of RTN Payback Comparison Tool, courtesy of RTN and its key contributing members.

Our unveiling of HT's 2024 Restaurant Technology Study provides a snapshot of the current state of restaurants’ strategic priorities, challenges, attitudes about generative artificial intelligence, kitchen autonation, location-based marketing, and much more — including actionable insights and intelligence from top industry thought leaders.

Restaurant companies are continually seeking innovative methods to streamline operations without compromising the quality of service. How can you adapt to the changing labor landscape to and successfully manage labor cost and staff optimization?

Join us as we explore groundbreaking strategies that promise to not only reduce your labor expenses but also enhance your team's productivity and morale. In this seminar, we will delve into the secrets of:

Strategic Staffing: Learn how to construct a stellar team that aligns with your business's ebb and flow, ensuring that you are never overstaffed or understaffed.
Smart Scheduling: Discover technology and methods that save time, reduce errors, and predict staffing needs with unprecedented accuracy.
Empowering Employees: Unlock the potential of your staff with empowerment tactics that lead to increased efficiency and reduced turnover.
Menu Engineering: Dive into the art and science of menu design to boost profitability while minimizing labor costs.
Tech-Enhanced Efficiency: Embrace the latest technological solutions that automate tasks, streamline operations, and cut costs.
Attend this workshop to arm yourself with the tools and insights needed to optimize profitability and workforce harmony. Whether you're a local favorite or a burgeoning franchise, this seminar will inspire transformative changes that will keep your guests coming back for more, and your profit margins healthier than ever.

Don't miss this opportunity to elevate your restaurants to the next level of industry excellence.

The restaurant industry has achieved Digital Transformation 1.0 - but what comes next and what do we need to do to prepare for it? This panel discusses the next set of challenges, including:

● What replaces legacy systems?
● How can “cloud native” architectures run in brick and mortar environments?
● What do the next generation of AI/ML, IoT, and robotics require to operate?
● How can we support the demands of better networking and security that the next generation of systems require?

Following an overview of some of the key Digital Transformation 2.0 infrastructure components, including microservices, containers, edge computing, and AI/ML models, we’ll have an open discussion regarding what technologies in the restaurant space are doing to get ready for this, what challenges this presents, and what some of the best practices are.

Elevate your average unit volume through your technology and AI integration. Hear from Madeleine Zook, Multi-Unit, Multi-Brand Franchisee and Denise Lee, SONIC Franchisee give examples of how well-deployed technology can streamline operations. Immerse yourself in this dynamic workshop, delving into the strategic use of Apple technology for recruitment, menu optimization, guest experience, and beyond. Featuring scenario-based roundtables, where you'll gain peer-driven actionable insights and a comprehensive guide to help you put these strategies into action.

Over the past five years, Dine Brands Global has tripled its spend on technology in a strategy that’s paying powerful returns: new innovations are driving wins in customer spend, and the company was just named a 2024 Best Places to Work in IT. MURTEC sits down with CEO John Peyton in an exclusive interview to discuss the company’s latest technology projects – including IHOP’s system wide POS rollout, and the day that Applebees broke the Internet – and learn how their approach to innovation supports company culture. We’ll get Peyton’s outlook on the foodservice industry, his picks for hot new technologies, and more – this is a special feature you won’t want to miss!

Find out who walks away with the big win in RTN’s highly-anticipated fifth-annual Start-Up Alley competition. The top three contestants fight to the finish in a live pitch-off, as our shark-judges circle, asking the tough questions. Then you’ll cast your vote for the hottest new restaurant technology on the scene. You don’t want to miss this prime-time feeding frenzy, and the amazing talented entrepreneurs hungry to make their mark, showcasing innovative new technologies that blow us away year-after-amazing-year.

While the MURTEC Exhibit Hall will remain accessible throughout the program, official exhibit hours are posted on the agenda.

While the MURTEC Exhibit Hall will remain accessible throughout the program, official exhibit hours are posted on the agenda.

HT recognizes Top Women and Rising Stars in Restaurant Technology.

We sit down with Katie Cain, Executive Director of Digital Programs, World Wide Technology, to reflect upon this year’s award recipients, their accomplishments, and the pivotal role of technology in driving innovation.

Three Top Women in Restaurant Technology Award winners share how they’re championing technology to improve the guest and employee experience at their restaurants. Learn how they’re driving digital guest engagement and increased efficiency across the enterprise, how they’re tapping the power of AI and much more.

Today's restaurants must engage customers digitally via app, at home, on the go, at the drive-thru, kiosk, and in-store. Learn best practices for maximizing loyalty, predictive analytics, and basket size at every step of the customer experience.